Fusion Blog

5 Tips for Maximising Your Marketing ROI

Anthea Moffat - Sunday, February 17, 2013

Marketing May Have Changed But You Still Need a Plan! 

You have literally thousands of marketing choices available to you. And yes, it can be very overwhelming because things are changing very quickly. But being a strategic entrepreneur is about discipline. So this week please ensure that you spend some time on your marketing. And to make sure that you make the most of that time and don’t shoot off and do marketing tactics that will not get you the result you want, check out the 5 tips below...

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Why Mastering Public Speaking is Critical for Entrepreneurs

Anthea Moffat - Thursday, May 24, 2012

Being able to speak about your business with passion, authenticity and confidence is critical. However many business owners find the idea of public speaking daunting... even terrifying and when asked to speak about their business they get tongue-tied and fail to articulate just how awesome their business is. ..

17 Questions to Increase the Number of Clients You Have

Anthea Moffat - Monday, October 10, 2011

If you are seeking business growth and would like to increase the number of clients you have, then may I suggest that you take a few moments to reflect on your current activities.
In a nutshell, there are 3 important steps to increasing the number of clients you have:

Attract: You need to be doing things to attract new clients.
Convert: You need to have a sales system that works.
Nurture: You need to have a post-sales process that maintains close contact with your clients and encourage repeat business and referrals.

So in order to help you focus on these steps and develop some specific growth startegies, I have compiled a list of 17 important questions for you to answer. All of them designed to spark new ideas for how you can increase the number of clients you have. ..

Is Social Media Your Business Friend?

Anthea Moffat - Monday, February 07, 2011

Social media is a wonderful thing. It enables us to connect with people anywhere in the world. It's powerful. It's instant. And from a marketing perspective, it's reach is broad…our postings and thoughts are read by many. But as with anything that has that much power…it can be a friend or a foe. ..

The Real Secret to Business Success

Anthea Moffat - Thursday, July 29, 2010

Which is the better description of you?An opportunity seeker or a  strategic thinker?

Are you unsure of what marketing tactics work the best for you? Do you have a thirst for new knowledge BUT struggle with implementing the myriad of marketing tactics available? Are you sometimes disappointed with your marketing results? Do you find that the implementation of the greatest marketing ideas is often much harder than you thought? ..


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